E-commerce, Web Development

Importance of Selecting the Right E-Commerce Development Platform in India

Launching an eCommerce website includes many tasks to be accomplished than just creating an online store. An eCommerce website is a way to turn your physical store into a virtual store. With the help of an eCommerce website, you create an online store where you can sell your products and services.

Ecommerce is the fastest way of providing customers with the products or services they want to purchase. Having an online store does not mean the traditional store will shut down. It means you are adding a way to increase your company’s reach and revenue.

If you are looking forward to turning up your business a notch and give your audience, the liberty to sit at home and shop your products and services, then you need to think and analyze the options you have to build an eCommerce website.

We took the pain and analyzed the report by Oberlo to find key stats for your e-commerce business.

There are five simple things that you must consider while deciding on the development platform for your eCommerce website.

Digital or Physical

You should know the products you will sell online. Digital goods do not require shipment, these are delivered online in the format they are uploaded or requested by the user sometimes. But physical goods require shipment and delivery, which means you will have to think about major factors such as shipping cost of the product, tax, stock maintenance.

Inventory Size

Selecting eCommerce Platform Payment Method - best ecommerce platform in India

When you think about an eCommerce website, think about going at a low price with greater features. Add more and more services or products to your stock in the future. This should not become a problem for you or your company. Having an eCommerce platform that confines you to a certain number of categories or inventory will harm you in the long run. So decide on the eCommerce platform wisely. Do not just think about the present, but also about the future.

Payment Method

best ecommerce platform in India


Getting paid is one of the most crucial and important tasks that needs to be accomplished. There are many payment gateways available to choose from and integrate into your eCommerce website. These payment gateways charge a specific percent for every sale made. Compare and check the payment and choose the one right for you. This should not compromise the user experience.

eCommerce Usability

Your eCommerce website should display your products and services clearly. If there are multiple categories and subcategories, then each category should be defined well. Following a simple hierarchy will be of great help for backend as well as frontend use. Keep the eCommerce website simple and clean.

eCommerce Management

The backend of the eCommerce platform should be easy to use for you or someone who will use it. A good backend eCommerce management includes features like.

Displaying full inventory, products that are in stock, products out of stock, order notifications via email, RSS and/or SMS, payment details, shipping status, customizable views of all active orders, detailed reports, and more.

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Consider the above five points as you research different eCommerce builders. There are plenty of options to choose from when you think of building on an eCommerce website. Shopify, woo commerce, Bigcommerce, osCommerce, Zencart, Magento, OpenCart, etc. are commonly used eCommerce platforms.

Each of these eCommerce platforms has pros and cons that make them stand out from each other. Most of these eCommerce platforms have the same features and functionality. You will not miss out much or nothing by choosing the other one.

Brainstorm with your team to finalize the features that will be needed for the eCommerce website. Analyze the options you have for choosing the right eCommerce platform. Build a great online store and turn your audience into prospective buyers.

FAQs on Best Ecommerce Platform in India

Q. What are the top eCommerce platforms in India?

A. Popular eCommerce platforms in India include Shopify, WooCommerce, Magento, BigCommerce, and OpenCart, each offering unique features and functionalities.

Q. What factors should be considered when choosing an eCommerce platform?

A. Key factors include the type of products (digital or physical), inventory size, payment gateway options, platform usability, and backend management ease.

Q. How important is payment gateway integration in eCommerce platforms?

A. Payment gateway integration is crucial for facilitating secure and efficient online transactions, with different platforms offering various options and transaction fee structures.

 Q. Can I migrate my existing online store to a different eCommerce platform?

A. Yes, most platforms offer migration tools or services to seamlessly transfer your existing online store, though it’s important to consider potential data loss or compatibility issues.

Q. How does inventory size impact the choice of an eCommerce platform?

A. Your choice should support your current inventory size and scale up as your business grows, avoiding platforms with limitations on the number of products or categories.

Q. Are there eCommerce platforms specifically designed for small businesses?

A. Yes, platforms like Shopify and WooCommerce are particularly user-friendly for small businesses, offering easy setup and essential features without overwhelming complexity.

Q. What is the importance of mobile responsiveness in eCommerce platforms?

A. With a significant number of online shoppers using mobile devices, choosing a platform with mobile-responsive designs ensures a seamless shopping experience for users.

Q. How do eCommerce platforms handle shipping and tax calculations?

A. Most platforms integrate shipping and tax calculation tools, allowing automatic updates based on product weight, dimensions, and location.

Q. Can I customize my eCommerce website on these platforms?

A. Yes, these platforms offer various customization options, from basic theme changes to advanced coding, to match your brand’s unique style and requirements.

Q. Is customer support available with these eCommerce platforms?

A. Yes, most platforms provide customer support through multiple channels like email, live chat, and phone, along with extensive online resources and community forums.

About Author

Hitesh Dhawan

Founder of Neuronimbus, A digital evangelist, entrepreneur, mentor, digital tranformation expert. Two decades of providing digital solutions to brands around the world.

Importance of Selecting the Right E-Commerce Development Platform in India

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