Website — a term that’s failed to evolve alongside the concept it describes.
For a teenaged graphics design prodigy in Singapore, a website is a one-page poster on the Internet. For an eCommerce business, a website is a cockpit of crucial controls.
DIY website builders are the solopreneur’s friends. You could grab a Starbucks Grande Caffe Latte, pop out your smartphone, drag and drop design blocks, and state contentedly at a half-decent website before the coffee goes cold.
That’s if your website is meant to be a digital business card, only.
Don’t Be Happy With A Digital Poster — A Website Is Way More Than That
A fact that has slipped past many in the business community is that all businesses exist in a dual-reality. We exchange more meaning using clicks, keystrokes, and thumb taps, than by speaking, listening, and seeing.
About Author
Hitesh Dhawan
Founder of Neuronimbus, A digital evangelist, entrepreneur, mentor, digital tranformation expert. Two decades of providing digital solutions to brands around the world.
